April 15, 2012 6

Brand Profile // citta by Roger

Category: Beauty News, Brand Profile, Product Write-Up, Skin Care




Renowned makeup artist Roger Cheng 鄭健國 has revived his beauty line – citta by Roger, 5 years after its initial launch. Having garnered a mass following among makeup junkies and beauty insiders alike, the brand had to be withdrawn from departmental stores due to financial disputes with a Hong Kong investor.

Although saddened by its premature demise, the strong-willed Roger continued to trawl for ideas while traveling around the world with his clients, working on countless photoshoots and publications. This time he took a more aggressive approach with meticulous research and manufacturing, combined with his 30 years of experience in the aesthetics industry.

With the core philosophy that makeup works best on well cared-for skin, last February saw the launch of skin care products focusing on the basics before incorporating a full make-up and skincare line. The formula contains an exclusive patented ingredient Lacobi, said to improve skin renewal on a continuous basis. Other ingredients include Squalane, a natural emollient that forms a barrier to reduce moisture loss; as well as Vitamin E, an antioxidant that protects and repairs the skin. Products are made in Japan.

citta by Roger Magical Makeup Remover – first in the market to offer 3 consistencies (cream, oil and emulsion) in a single product to remove the most stubborn makeup, yet leaves skin feeling soft, supple and moisturized.

▷ Dispensed in a cream consistency that swiftly dissolves makeup, resulting in an oil solution which emulsifies upon contact with water.

citta by Roger Fresh Foaming Cleanser – contains special emulsifier to produce refined foams to polish off impurities within the pores, and Tocopheryl Acetate protects skin’s barriers and encourages cell regeneration.

citta by Roger Super Hydrating Dew – designed as a booster to ensure better efficacy of forthcoming products; instantly restores skin’s PH balance to revive fatigue skin. Contains soluble collagen and Hydrolyzed Lupine Protein, a skin conditioner that enhances appearance of skin and smooth out fine lines and wrinkles.

citta by Roger Super Hydrating Cream – a non-greasy, hydrating cream with moisturizing capabilities; contains Squalane and Hydrogenated Lecithin with excellent skin conditioning, moisturizing, and antioxidant properties.

citta by Roger Super Hydrating Serum – an advanced high-power serum which slowly releases High-Hydrating Complex to endow skin with around-the-clock moisture balance; contains Sodium Hyaluronate that enhances hydrating efficacy, along with an exclusive Nutrient-Conducting System to ensure nourishing compounds be delivered to the subcutaneous – 3rd and bottom layer of the skin.

citta by Roger Super Hydrating Eye Treatment – light, refined eye treatment that excessively hydrates to improve firmness of skin while reducing signs of aging.

citta by Roger Super Hydrating Milky Lotion – light, non-oily hydrating lotion that forms a barrier against oxidation and external aggressors.

The first flagship store opened its doors on 13th April at the pulsating shopping destination – Taipei 101, the landmark skyscraper that serves as an icon of modern Taiwan. Gracing the Ribbon-Cutting Ceremony is close friend and spokesperson, Shu Qi.





Flagship Store at TAIPEI 101
1F, No. 7, Sec. 5, Xinyi Road, Xinyi District, Taipei City 台北市信義區110信義路5段7號
Tel: +02 8101 8939

Its online store is also open to overseas orders(scroll down for instructions!), perhaps it would be more welcoming if the details are available in English for convenience’s sake.

Further Reads:
Yuki’s Lazy Channel
BeautyPlus
Whenwas’s Blog

SHARE:Email this to someoneShare on FacebookTweet about this on TwitterPin on PinterestShare on Google+Share on StumbleUponShare on LinkedInShare on RedditShare on Tumblr

Related posts:

SANA Natural Resource Review (1)
Quick Impressions | StriVectin Overnight Facial Resurfacing Serum
DrGL® Skin Repair

Tags: , , , , ,

6 Responses to “Brand Profile // citta by Roger”

  1. Lovely Meow says:

    i want to try this brand!!!! :D

  2. Cynthia says:

    The magical remover looks so interesting! Bad I can’t read Chinese ;-(

  3. Van says:

    how to press order for oversea client?

    • Joyce September says:

      Hey Van!

      Upon checkout – enter shipping destination depicted in the image below:

      Opt for Paypal in the next page and then key in the necessary particulars.

      Hope that helps!

Leave a Reply